The Small Business Times

How To Start Your Own Body Contouring Business

Learning how to start your own body contouring business can be a profitable venture. Especially since many people set goals to realize their ideal body.

Body contouring involves non-surgical, non-invasive treatments. Depending on the regulations of your state, you may need a license to start your business. You’ll also need training and a certificate. Besides investing in training, you’ll need to buy specific equipment and supplies. Setting yourself apart by building a well-known brand is a surefire way to have a successful body contouring business.

Whether you work in the health industry or need a side gig, you can earn a living with a body contouring business.

Our guide encompasses all you should know before starting your body contouring business. We’ll also give you step-by-step instructions to assist you in building and growing your business.

What is Body Contouring?

Body contouring is also often referred to as body sculpting. And it is, essentially an assortment of non-invasive, surgery-free fat reduction techniques. Unlike plastic surgery, body sculpting doesn’t involve incisions or anesthesia. Therefore, anyone without a background in the medical field can do it.

How Body Contouring Works

All body contouring treatments have one sole purpose: breaking down concentrated fat deposits in the body.

As a certified esthetician, you’ll use specific techniques and equipment to break down fatty tissue. The lymphatic system naturally drains these broken down fat cells from the body.

Treatments to give clients their desired body include laser lipo and ultrasound cavitation. They not only get rid of stubborn fat deposits, but they also tighten and smooth the skin.

You can perform treatments on almost any area of the body, together with the thighs and belly. In essence, any part where stubborn, excess fat lies.

Procedures can last as long as an hour per treated area, while others can take 20 minutes.

The Different Treatments

You can perform various procedures for your clients, depending on their body type. It’s possible to pair some treatments mentioned below, such as ultrasound cavitation and laser lipo. However, this is dependent on the body you’re treating.

Laser Lipo

Laser lipo is a body contouring treatment that’s non-invasive. It provides a non-surgical alternative to conventional liposuction surgery. You use laser pads to break down and liquefy fat deposits in the body.

Laser lipo is not only good for breaking down fat cells but also for skin tightening. The procedure is similar to ultrasound cavitation.

This treatment works best for bodies with a more significant fat content. The duration depends on your client and their body’s fat content.

Ultrasound Cavitation

Ultrasound cavitation targets fat deposits in the body and breaks them down with high-frequency sound waves. Using a cavitation machine and sonogram gel, you gently smooth a probe over the target area to melt the fat cells.

This treatment is ideal for bodies with a smaller fat content. It also works best for waist sculpting.

Radiofrequency (RF) Skin Tightening 

RF treatments are used to break down fat, but they’re ideal for tightening saggy skin. You use radiofrequency waves to heat the deepest layer of the skin to temperatures ranging from 122 to 167 degrees Fahrenheit.

This procedure can be completed less than an hour. Clients also won’t experience any pain.

Vacuum Therapy

By using suction cups to lift the skin, vacuum therapy improves the tone and texture of the treated area. It’s also said to improve metabolism and soothe sore joints. 

Wood Therapy

Wood therapy is a body contouring procedure that utilizes different wooden tools to break down fat deposits. Essentially, you will massage parts of your client’s body to dissolve fat cells. This treatment is also used to relieve tension in the joints. 

How Much It Costs

Like any other business venture, starting a body contouring spa requires an investment. However, you don’t have to spend thousands of dollars. Your major expenses will include training and certification, equipment, and supplies.

You’ll also need to factor in costs such as shipping and taxes, advertising, building a website, and rent for a facility.

Steps to Start a Body Contouring Business

Now that you know the basics of body contouring, we’ll walk you through how to start your business. You must cover several bases, including licensing and building your brand. If you follow these steps, you’ll be running a successful business in no time.

Step 1: Determine What License You Need

Before purchasing equipment and looking for clients, the first aspect you need to sort out is licensing.

You may need a license to provide body contouring services for legal reasons. However, the need for a license is dictated by the state you live in. Each state differs and has its own rules and regulations.

Since body sculpting involves non-invasive procedures, most states don’t require you to have a license. It’s a good idea to check with your state’s board before opening your business.

You will need a business license if you plan to open a spa with a fictitious name. It can be registered as a sole proprietorship, a corporation, or an LLC.

Besides a business license, you may need a federal tax ID number. Also, a seller’s permit if you sell body contouring products, like lotions and gels.

Step 2: Get Training

Although you can learn body contouring through tutorial videos, it’s best to get formal training. Taking a class will teach you how to provide the best possible service. It will also give you knowledge about the different treatments and equipment you use.

Find a credible tutor in your area. Confirm that they know how to do their job correctly by looking at past client photos and testimonials. Once you complete your training, you will be awarded with a certificate. 

Step 3: Buy the Equipment and Supplies

After you receive training, buy your equipment and supplies. Bear in mind there are several body contouring machines on the market. The easiest way to determine what you need is to consider the services you’ll provide.

Gizmo supplies all sorts of equipment for body sculpting. Also, look into getting a Kim 8 Slimming machine or an S-SHAPE Ultrasound Cavitation Vacuum machine.

At a minimum, you need a cavitation machine and a vacuum therapy machine. These will allow you to provide more services and increase your income.

Start small if you can’t afford to get advanced equipment when starting your business. Opt for a 3 in 1 machine instead of 6 in 1 or 40K instead of 30K.

Ensure that you do thorough research and determine what will work for your budget. Then, once you get clients and your business picks up, invest in advanced machines.

That following are just some of the supplies you’ll need:

  • Gloves (preferably latex-free)
  • Wipes or paper towels
  • An antiseptic cleaning agent
  • Ultrasound gel
  • Osmotic wrap
  • Cellulite oil
  • A measuring tape
  • Wood tools (for wood therapy)
  • Exam table paper

Most of these supplies can be found on Amazon. You can also check out other businesses in your area that sell these products.

Step 4: Set up Your Business

Whether you’re providing a body contouring service out of your house or a rental premises, you should have a proper setup. Your clients should feel comfortable, especially if you’re running your business from your home.

Set up your practice to mirror a professional spa. You don’t need to lean heavily towards aesthetics. As long as it’s private and welcoming, you’re good to go.

It’s also a good idea to develop a system to manage your workload. This includes setting goals and creating tasks for each goal.

Setting goals will help you run a profitable body sculpting business. Determine how many clients you want to see per week or per month. Also, set a goal for the income you want to earn.

With clear, defined goals and tasks, you’ll know what to focus on. And you’re less likely to get distracted as your client base grows.

Separating your personal and business finances is best. Before you see clients, open a business bank account where you’ll keep your earnings.

Pay yourself a set salary. This will allow you to use the rest of your income to hire employees, rent a space, and pay taxes.

If you save your money, you can also put it back into the business. Having savings is especially handy if a machine breaks or you need to restock your supplies.

Invest in insurance with liability coverage as well. It’s ideal to have an insurance policy that covers situations where a client is injured while you’re providing the service. 

Although your training will help you avoid mistakes that endanger your clients, it’s best to be prepared for the unexpected. Also, draw up consent forms for your clients to sign before every treatment.

Step 4: Practice

You may not be as busy as you expect in the early days of your body contouring business. That’s perfectly reasonable.

While you establish a reputation and market your services, try out treatments on others. This could be family or friends. The important thing is that you put what you’ve learned into practice. And that you hone your technique in your spare time.

Step 5: Market Your Services

This step is absolutely crucial because, without clients, you can’t run your business. Use social media for advertising your services, or create a website. Ensure you set yourself apart by building a unique brand and prioritizing community on your profile.

With every client, gather testimonials and photos of the work you’ve done. You can then display them on your social media accounts or website.

Remember, your reputation is vital. It makes a difference in the beauty industry and can affect your success.


A body contouring business can be a lucrative venture. Since you don’t need a license for non-invasive treatments in most states, almost anyone can do it. With a small investment in training and the right equipment and supplies, you’ll be a success in no time.